How Artificial Intelligence is changing web writing

By Gennaro Cuofano,  WordLift

When Larry Page and Sergey Brin invented PageRank back in 1996, they had one simple idea in mind: Organize the web based on “link popularity.”

In short, in the universe of pages existing in a (at the time almost) shapeless web, Page and Brin wanted to organize that information to make it become knowledge. The logic was pretty simple, yet extremely powerful. First, if a page was connected to multiple pages, which in turn linked back to it, that page improved in relevance. Also if a page had less links from other pages, yet those pages
were more important, then it also improved the ranking of the linked page.
Continue reading

Advertisements

How to prevent Google from owning you

Online privacy

I love Google—can’t get enough of it in fact. It allows me to search the entire internet at the speed of lightning, takes care of my emails, calendar, documents and whatnot. And it has also provided me with the main web browser I use on non-Mac computers.

And it’s giving me all this for free. Or is it?

In fact, it’s not. Google is a for-profit business and is not in the habit of making generous pro bono giveaways. In exchange for the services it offers, the firm collects tons of data from each of its users, and we all know that data is the currency of the future. Continue reading